Snap Says Spotlight Had 100M MAUs In January, Two Months After Its Launch, With The Feature Receiving An Average Of 175K Video Submissions Per Day

Snap claims that Spotlight has 100 million monthly active users (MAUs) as of January, just two months after its launch. The feature received one-quarter of a million videos submitted per day. This is a surprising success at its debut. Snap claims that its TikTok rival, Spotlight, had 100 million users as of January 2021, only two months after its launch.

snap maus january 175kkastrenakes theverge