Snap Says Spotlight Had 100M MAUs In January, Two Months After Its Launch, With The Feature Receiving An Average Of 175K Video Submissions Per Day

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Snap claims that Spotlight has 100 million monthly active users (MAUs) as of January, just two months after its launch. The feature received one-quarter of a million videos submitted per day. This is a surprising success at its debut. Snap claims that its TikTok rival, Spotlight, had 100 million users as of January 2021, only two months after its launch.

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About the Author: uzair

Uzair is a features writer at He is a graduate of Emerson College and recently completed the MFA in writing.

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